Created this video to test the theory that this will be easier and faster then full blown blog post writing. For that to be true, the workflow (from video recording to posting) needs to be faster then typing up ...
Getting Joel Vincent videos off the ground with this post (which I recorded with a 102 degree fever).
This is one way to see if something has been said on Twitter around your brand. Its not as "real-time" as a monitoring services but if you're not on a monitoring service 24x7, it works well.